WEBSITE AUDIT

Get your website working really hard for you with my step by step review of your site - front and back end. I’ll deliver a comprehensive spreadsheet and video outlining website and SEO strengths and aspects to improve on.

These suggestions will be accompanied by notes on the positive impact any changes may have to your website and business growth.

You can expect to receive this within five days of completing and returning the questionnaire.

Your website should work tirelessly for you, generating leads and conversions around the clock. A website audit provides a clear roadmap for improvements, whether it’s refining SEO, simplifying navigation or enhancing your brand message.

Investing in a brand-new website design isn’t always necessary; often, small tweaks and strategic changes can make a big difference. Your website should be user-friendly, guiding visitors effortlessly and turning potential clients into loyal fans

A WEBSITE AUDIT IS FOR YOU IF:

  • You built your own website and wonder if it’s truly doing the job - attracting the right clients and showcasing your work effectively.

  • Your website feels a bit tired and could use a refresh to stay relevant, but you’re not ready for a full redesign.

  • You’re unsure how well your site is optimized for SEO and want straightforward steps to boost visibility and rank higher.

  • You’ve noticed your site could be more user-friendly and want to make it easier for visitors to engage and take action.

  • You want practical advice on improving your site so it works harder for you, without overhauling the entire design.

IT’S AN EASY PROCESS

WHAT’S INCLUDED

  • Home Page

    Your homepage is your first impression. I’ll evaluate how well it captures attention, communicates your brand, and guides visitors toward your primary call to action. A strong homepage sets the tone for your entire website and keeps users engaged

  • Branding

    Consistent branding builds trust and recognition. I’ll assess whether your colors, fonts, and imagery align with your brand identity and resonate with your audience. Strong branding ensures your business is memorable and stands out from the crowd

  • Your Copy

    Clear and compelling written copy is the foundation of effective communication. We analyze the tone, structure, and messaging of your content to ensure it reflects your brand voice and speaks directly to your audience. Great written copy drives engagement and encourages action

  • Customer Journey

    A seamless customer journey turns visitors into loyal clients. We review navigation, user flow, and call-to-actions to ensure your website guides users effortlessly from discovery to conversion. Every step should feel intuitive and purposeful, when it doesn’t potential customers “bounce” off your site

  • Mobile Responsiveness

    Your website must perform beautifully on every screen size. I’ll analyze how your site adapts to mobile devices, ensuring functionality, readability, and design remain consistent. Mobile responsiveness is essential for user experience and search engine rankings.

  • SEO (search engine optimization)

    Search engine optimization is key to being discovered by your ideal audience. I’ll assess keywords, meta descriptions, headers, and overall SEO strategy to improve your search engine visibility. Effective SEO drives organic traffic and helps you reach your ideal client

I’m a list-maker, note-taker, and small business cheerleader.

Hi I’m Clare

I help floral designers and creatives build vibrant, personality-packed websites that reflect exactly who they are and connect with their dream clients. Need digital support that feels easy and actually works? I’m here for you - from web design to SEO and newsletter strategy, without the overwhelm.

As a former floral designer, I know what it’s like to do it all - creative director one minute, marketing manager the next. My goal? To take some of that off your plate, so your brand shines online and grows without the stress.

And always, always: everyone’s welcome here

READ MORE HERE >

black and white image of clare ashbrook web design sitting on a bench drinking coffee

FAQS

1. What is a website audit, and why do I need one?


A website audit is a comprehensive review of your website to identify areas for improvement, such as SEO, user experience, design functionality, and overall performance. It’s ideal if you want to ensure your site is working effectively to attract and engage your ideal audience.

2. Will a website audit require me to redesign my whole website?


Not at all! A website audit focuses on refining what you already have. I’ll provide actionable insights to improve your existing site without starting from scratch, unless a full redesign is something you’d like to consider down the road.

3. How will an audit help improve my website’s SEO?
I’ll review your site’s SEO setup, including keywords, meta descriptions, headings, and overall structure. You’ll receive clear recommendations to boost your site’s search engine ranking and drive more organic traffic to your pages.

4. What will I receive after the audit is complete?
You’ll get a detailed report outlining what’s working, what could be improved, and step-by-step recommendations for making your website more effective.

5. How long does it take to complete a website audit?
Most website audits are completed within 5-7 business days after I’ve gathered all the necessary details about your site. I’ll deliver a thorough, easy-to-understand report that you can implement right away.